James was a fishmonger who made chocolate as a hobby. But chocolate soon became more than a hobby, and after a year of testing chocolates on family and friends (don’t you wish you had a friend like that?!) he started J Cocoa in 2015.
Believing less is more, James uses only 3 or 4 organic ingredients (cocoa beans, cocoa butter, sugar and milk powder), and is fascinated by the way small changes in the complex process can have big impacts on the end result. And the delicious end results are winning awards already.www.jcocoa.co.uk
James believes that for great chocolate, less is more. “I do it because I love it, and I want others to enjoy what I make.”